Planning an Effective Email Marketing Campaign

Planning an Effective Email Marketing Campaign You’ve signed up for MailChimp and put an opt-in form on your website. Now what? While you could start blasting your list with ads, effective marketing campaigns almost always start with a plan. Use the tips below to plan...
Social Media Marketing Tips

Social Media Marketing Tips

Top 3 Social Media Marketing Tips for Newly Sociable Businesses Just getting started with social media marketing for your business? If you’re a longtime Facebook or Twitter user, you’re already familiar with the basics. However, business interactions require a...
The Do’s and Don’ts of Backlinks

The Do’s and Don’ts of Backlinks

The Do’s and Don’ts of Backlinks Links pointing back to your website help bring traffic to it — in more ways than one. However, the all-powerful search engines judge the quality of your site in large part on the quality of the sites recommending it. Thus, you’ll want...
Phabulous Mobile Apps

Phabulous Mobile Apps

Mobile Apps are Even More Phabulous Thanks to Phablets It’s no secret that consumers love their smartphones, a trend that has fueled mobile application development over the last few years. Though growth rates are tapering off as the market matures, they’re still well...

What Font Choices Say About You

What Your Website Font Choice Says About Your Business Though not as flashy as an animated slider or eye-catching graphic, font choice is an integral part of website design. The fonts you choose give your website character; they tell a story about who you are. Your...